2008 General Advertising Rates
Effective January/February 2008 Issue
|
Four Color | 1X | 4X | 7X |
| 2-page spread |
$17,170 |
16,305 |
15,450 |
| Full page |
8,995 |
8,585 |
8,135 |
| 2/3 page |
7,630 |
7,235 |
6,845 |
| Half Page |
6,540 |
6,220 |
5,900 |
| 1/3 page |
4,755 |
4,515 |
4,280 |
Black & White |
| 2-page spread |
$15,455 |
14,685 |
13,920 |
| Full page |
8,135 |
7,730 |
7,325 |
| 2/3 page |
6,865 |
6,515 |
6,170 |
| Half Page |
5,890 |
5,605 |
5,315 |
| 1/3 Page |
4,295 |
4,070 |
3,860 |
Covers (Four Color) |
| Inside Front Cover |
$10,400 |
9,870 |
9,350 |
| Inside Back Cover |
9,490 |
9,010 |
8,540 |
| Back Cover |
11,305 |
10,725 |
10,160 |
| Closing Dates | Space
Close | Materials
Due | On Sale |
| January/February |
10.26.07 |
11.02.07 |
12.25.07 |
| March/April |
1.02.08 |
1.04.08 |
2.26.08 |
| May/June |
2.29.08 |
3.07.08 |
4.29.08 |
| July/August |
5.02.08 |
5.09.08 |
7.01.08 |
| September/October |
7.03.08 |
7.11.08 |
9.02.08 |
| November/December |
8.20.08 |
8.29.08 |
10.21.08 |
| Worldwide Guide 2009 |
9.12.08 |
9.19.08 |
11.11.08 – 5.13.09 |
|
Insert Card: $6,300 must be backed by a full-page ad.
Other Inserts: Consult Publisher
Bleed: Additional 10%
Agency Commission: 15% to recognized agencies.
Terms: Net 30 days. Invoices are rendered upon
publication. Interest is charged on past due balances
at the rate of 1.5 % per month.
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